When you visit us, we place so-called 'cookies'. These are small, temporary text files on the PC that we use to analyze, among other things, how you use our website. Below we explain which cookies we place, why and how this information is used.

 

No cookies?

When you visit our website for the first time, you will see a pop-up in which you have the option to accept the cookies or not. Via the settings link in the pop-up you have the option to NOT accept cookies per section. In this window they are set to do not accept by default. We therefore do not measure your visit and do not use it for marketing purposes.

 

Session (Functional)

  • Name: PHPSESSID
  • Sharing: We do not share your information with third parties.
  • Duration: This cookie is deleted immediately after your session ends

 

Google Analytics (Analysis)

We use a service from Google called Google Analytics to help us understand how visitors interact with the website. This way we see which pages are visited, how long the website is visited and when people leave. We then use this information to improve the website.
We have entered into a processing agreement with Google for data sharing. We do not share unnecessary data with Google and IP addresses are collected anonymously.

  • Name: _ga, _gid, _gat
  • Share: Google does not share anonymous data with third parties ( Google privacy policy )
  • Duration: This cookie is deleted after a maximum of two years

 

Advertising cookies

We use online advertisements to draw attention to our services. We prefer to do this as targeted as possible, to keep costs low and not to show you unnecessary advertisements from us. For this we use: Google Adwords, Google Dynamic Remarketing and Retargeting Lists for Search Ads (RLSA), Facebook Custom Audiences (we do not share our customer base with Meta), Microsoft Bing Ads and DoubleClick (from Google).
With these cookies we can:

  • Keep track of which advertisements you have already seen. This prevents you from seeing the same advertisements too often.
  • Keep track of how many visitors click on our advertisements.
  • Keeping track of how many visitors purchase a service from us after clicking on an advertisement. This allows us to analyze how effective our advertisements are.
  • Keep track of whether you have already purchased certain services from us. You will then not see any unnecessary advertisements.

We use the personal data (anonymously) to show personalized advertisements via the Google advertising network.

Even if you do not accept cookies, you may still encounter advertisements from us online. Not all our advertisements use cookies. With cookies we can show you advertisements that are relevant to you and therefore personalized.

 

Google Ads

With Google Ads advertisements we show generic and personalized advertisements about our products and services. We do this in the following way:

  • We observe demographic data within Google Ads (gender, age, income, device and intentions) to get to know our target group better;
  • We advertise aimed at people who search within Google for 1 or more search terms that are relevant to us;
  • We advertise specifically to visitors who have previously viewed our webshop (remarketing);
  • We advertise specifically on YouTube based on topics or channels;
  • We advertise specifically on websites that mention one or more relevant topics in their content;
  • We advertise specifically on websites that we have selected in advance, because we believe that our target group visits these websites.

 

Bing Ads

  • We advertise specifically to people who search within Bing for 1 or more search terms that are relevant to us.

 

Meta (Marketing)

If you agree to the Marketing cookies, the following cookies will also be placed. This is to integrate our Facebook account and use it to advertise more specifically.

If you do not have a Facebook account or are logged out, these cookies will not be placed.

  • Name : c_user, datr, fr, pl, presence, sb, wd, xs
  • Sharing : Meta may share data with third parties ( Facebook cookie policy )
  • Duration : Cookies are stored for two years

 

Personal recommendations

While you visit our website, we try to help you as best as possible in making the right choices, just like in a physical store. For this purpose, we use, for example, your search query, but also information about requests you make via our website. This information allows us to provide you with the best personal recommendations and display advertisements.

 

Privacy

You can read our complete privacy policy on the Privacy page. You can read more information about the privacy policies of the advertising platforms via the links below.

  • You can read more information about what Google does with stored data in Google's privacy statement . This can change regularly. We have not given Google permission to use the information obtained for other Google services.
  • For more information about what Adobe does with stored data, read Adobe's privacy statement . This can change regularly. We have not given Google permission to use the information obtained for other Google services.
  • For more information about what Microsoft does with stored data, read Microsoft's privacy statement . This can change regularly. We have not given Microsoft permission to use the information obtained for other Microsoft services.
  • You can read more information about what Facebook does with stored data in Facebook's privacy statement . This can change regularly. We have not given Facebook permission to use the information obtained for other Facebook services.

 

Opt out of cookies

You always have the option to delete cookies from your hard drive / computer / smartphone / tablet. You can also disable cookies via the web browser. Consult your browser manual or one of the references at the bottom of this message.

Disabling cookies only affects the device and browser on which you perform this action. If you use multiple browsers or computers, you must repeat this action as often as necessary.

Cookie preferences

We use our own and third-party cookies for statistical and analytical purposes to give you the best experience on our website.

You can find more information in our cookie policy

We care about your privacy

You can set your cookie preferences by accepting or rejecting the different cookies described below

Necessary

Necessary cookies help make a website more usable by enabling basic functions such as page navigation and access to secure areas of the website. The website cannot function properly without these cookies.

Required
Preferences

Preference cookies allow a website to remember information that changes the way the website behaves or looks, such as your preferred language or the region you are in.

Statistics

Statistical cookies help website owners understand how visitors interact with websites by collecting and reporting information anonymously.

Marketing

Marketing cookies are used to track visitors across different websites. The idea is to display ads that are relevant and attractive to the individual user and therefore more valuable to publishers and third-party advertisers.